Healthcare HR Turns to Marketing Innovation to Address Labor Shortage

HealthLeaders

Workforce shortages remain persistent across the healthcare industry. To address this ongoing issue, facility CEOS and healthcare HR departments are collaborating with marketing specialists to update messaging and bolster recruitment efforts. A recent article from HealthLeaders includes comments from chief marketing officers in the healthcare space, and describes their focus on employee wellbeing, data-driven messaging, and interpersonal connection. The initial results appear promising!